How a family business gets a future

Excellent interview with Brian David Johnson a futurist at Arizona State University's Center for Science and Imagination

I appreciate the part where he talks about the family business that did not have a future until one of the children decided to return to work for the business. (Listen to the radio link).

Plus this comment on stories shaping the future:

"For myself, as a futurist, one of the things that I've learned is the way that you change the future is you change the story that people tell themselves about the future that they will live in. I've seen it happen time and time again in universities, in corporations, in the government. If you can change that story, people will actually make different decisions"

Catherine Reid Day